PROGRAMME

Opening Address: The Fourth Industrial Revolution – Navigating the New Normal

Keynote Addresses:

Keynote Address One: From managing to leading; re-rejuvenating and inspiring in-house teams

Keynote Address Two: From old hierarchies to new mindsets; re-imagining structure, staffing and skill set

Keynote Address Three: People and Passions: promoting a compelling workplace culture

Panel Discussions:

Panel Discussion One: The Agile Agency – views from a fast-paced front line

Panel Discussion Two: The Brand-led Client – views from brand-led businesses

Panel Discussion Three: The Integrated Agency – views from the new-form “one-stop-shop”

Open Sessions:

Open Session One: From purpose to impact
Finding, defining and redefining brand purpose 

Open Session Two: Finding your USP
Perfecting your elevator pitch 

Open Session 3
Succession Planning and Sale: trade sales in the creative industries sector

Workshop Sessions:

Workshop One: The Agency of the Future 
Re-imagining the agency dynamic

Workshop Two: Procurement and Profit 
Managing the procurement process

One Day; Three Keynotes; Three Panels; Two Open Sessions; Two Workshops; 20 Speakers; One Social – Your Choices