EVCOMference 2022: Transformation
EVCOMference is our annual conference, which gathers industry leaders, experts and newcomers together for a programme of key notes, workshops and discussions.
In 2022 we decided that EVCOMference would be a bit different. Instead of the usual one day conference, we ran a deconstructed conference, with content being released and events (both virtual and physical) taking place over the course of the first week of May. The programme responded to the theme ‘Transformation.’
You can find writeups, recordings and resources from our sessions below:
Tuesday 3rd May:
SENIOR LEADERS’ BREAKFAST WITH WILL PAGE (SPOTIFY)
Where: JLAB, 14 Berners Street, W1T 3LJ
When: 08:15 – 11:15am
Member Price: £45 + VAT
This meeting is by invitation only for the Senior Leaders of the EVCOM Membership. Tea and coffee on arrival will be followed by a facilitated meeting around the theme of ‘transformation’. Leaders from the corporate live and film sectors will discuss the transformation of the sectors so far, how our industry might transform in the future, and further sector specific issues and wider concerns. This will be followed by breakfast and then an audience with Will Page.
Will Page is the former Chief Economist at Spotify and author of Tarzan Economics. Drawing on what the music industry learned about disruption, he shares his lessons on how to tackle change and reinvent in the digital age. He assesses the new dynamics of competition, looks at how attention scarcity is affecting business, and provides practical tools to help any organisation succeed in this new modern world. We will end the event with a networking session.
This event is being delivered in partnership with Live Union and JLA. This event is invite-only.
Facilitator: Marc Wright, Simply Communicate
You can find our writeup of the session here.
DISRUPTION AND TRANSFORMATION WITH WILL PAGE (SPOTIFY)
Where: Online
When: 10:00am – 10:45am
Member Price: Free
Streamed live from JLAB, Will Page, the former Chief Economist at Spotify and author of Tarzan Economics, will be drawing on what the music industry learned about disruption. He will share his lessons on how to tackle change and reinvent in the digital age. He will assess the new dynamics of competition, looking at how attention scarcity is affecting business, and providing practical tools to help any organisation succeed in this new modern world.
This event is being delivered in partnership with Live Union and JLA.
You can find Simply Communicate’s writeup of the session here.
CONTENT: THE RISE IN EMPLOYEE POWER by CLAUDI SCHNEIDER (HEAD OF FILM, SEQUEL GROUP)
As our working lives continue to transform due to the pandemic, winning over employees’ hearts and minds has never been more important for organisations. Sequel Group’s head of video, Claudi Schneider, outlines the key areas where internal communications is meeting the challenges of a new rise in employee power. Read the article here.
Wednesday 4th May:
HOW THE METAVERSE WILL CHANGE BUSINESS FOREVER
Where: Online
When: 9:00am – 9:45am
Dr Mark van Rijmenam is The Digital Speaker. He is a future tech strategist who thinks about how technology changes organisations, society and the metaverse. Dr Mark van Rijmenam is an international keynote speaker, 4x author and entrepreneur. He is the founder of Datafloq and the author of the book on the metaverse: Step into the Metaverse: How the Immersive Internet Will Unlock a Trillion-Dollar Social Economy detailing what the metaverse is and how organizations and consumers can benefit from the immersive internet.
He is the publisher of the ‘f(x) = ex‘ newsletter, read by thousands of executives, on the future of work and the organization of tomorrow. The Digital Speaker has spoken in 20 countries across the globe and collectively inspired over 100.000 managers, directors and C-level executives.
You can check out our writeup of the session here, and watch the recording below:
WHAT WILL EVENTS LOOK LIKE IN THE METAVERSE?
Where: Online
When: 1:00pm – 2:00pm
We talk to a selection of experts about how our industry will translate in the metaverse, and how to persuade clients to engage with this vision of the future.
Speakers include Phillip Maggs (Innovation Director, Identity) and Martin Walton (Creative Director, Broadsword Event House)
Facilitator: Jon Reid (First Group)
You can check out our writeup of the session here, and watch the recording below:
TRANSFORMING THE INDUSTRY WITH EVCOM’S SHADOW BOARD
Where: House of St Barnabas, Soho
When: 5:30pm – 6:30pm
Member Price: £15+VAT (If you book this session and ‘Transforming Creativity’ members can attend both for just £30+VAT)
EVCOM’s Shadow Board come together to discuss how thinking has transformed on issues such as diversity, sustainability and mental health over the last two years, and how they’d like to see it transform further. We will ask them how they think the younger generation can transform the industry from within, and how young people can reach and impact those in business leadership roles.
The group is interviewed by senior leaders from the corporate film and events sectors.
Interviewers: Priya Narain (Co-Founder, Event First Steps) and Julie Sander (Head of Production, Verity London)
TRANSFORMING CREATIVITY
Where: House of St Barnabas, Soho
When: 6:45pm – 8:00pm, followed by a drinks reception
Member Price: £25+VAT (If you book this session and ‘Transforming the Industry with EVCOM’s Shadow Board’ members can attend both for just £30+VAT)
A selection of companies take 10 minutes each to present a creative project they have worked on, to inspire and share best practise with our audience. Following the presentations, the agency representatives sit down for a brief panel discussion about the creative trends we are seeing in our industry, and the way that creativity has and is transforming.
Speakers: Oliver Addams, (Long Form TV Editor, Karma), Kate Dawkins (Director & Founder, Kate Dawkins Studio), Kevin Palmer (Creative Director, Jack Morton) and Andrew Reid (Board Director, Shelton Fleming)
Facilitator: Andrew Smith (Creative Director, A-Vision)
You can check out our writeup and image gallery from the session here.
CONTENT: TRANSFORMING THE CLIENT RELATIONSHIP
Andrew Smith (Creative Director, A-Vision) speaks to EVCOM about how working with clients has transformed over the pandemic. He draws on his wealth of experience working with US clients to talk about how to develop relationships with clients virtually, and where to use virtual and physical interactions to make the most of their positives. Read it here.
Thursday 5th May:
THE TRANSFORMATION OF HYBRID
Where: Online
When: 1:00pm – 2:00pm
Member Price: Free
We talk to a panel of experts who have demonstrated excellence in the hybrid space. We discuss the way hybrid has transformed over the last two years and how it is likely to further transform as we look towards the future. We also touch on the way hybrid is transforming both the corporate film and events sectors as they pivot and collaborate to meet the needs of a fast-changing world. We will ask the question, in this changing space how can businesses ensure that they are winners.
Speakers: Richard Bridge (Founder & CEO, Top Banana), Ian Cummings (MD, CWT Meetings & Events) and Nina Harrison-Bell (Head of Industry News, ITN Productions)
Facilitator: Matt Franks (Director of Events, DRPG)
You can check out our writeup of the session here, and watch the recording below:
FROM IDEA TO FILM: THE CREATIVE PROCESS AS TRANSFORMATION
Where: Starstruck Space, 56 Greek Street
When: 5:30pm – 7:00pm, followed by a drinks reception
Member Price: £25+VAT
We speak to writers and directors from the corporate film sector about the creative process, and how they go from a client brief and an idea to a successful piece of film.
Speakers: Steven Hore (Director), Imogen Vallins (Brunswick Group), Nick Canner (The Edge Picture Company), Richard Crombie (Director), Barnaby Logan (Brunswick Group) and Fabia Martin (Director)
Facilitator: Sonal R. Patel (Partner, Brunswick Group)
You can check out our writeup and image gallery from the session here.
CONTENT: MEMBER FEATURE – TRANSFORMATION
We asked our members to send in projects responding to the theme of ‘Transformation’ for our latest member feature article. From cars to explosions, the virtual world to the spooky, there’s a whole range of inspirational projects to take a look at! Read it here.